10/26/16 1:30pm
A pug dressed as the Cowardly Lion--what could be more fitting for the season? Photo: Fort Greene PUPS

A pug dressed as the Cowardly Lion–what could be more fitting for the season? Photo: Fort Greene PUPS

Greetings and welcome to a very spooooky Ideal Week as we all scramble to stock up on fun-sized Snickers bars and think of costumes ideas that aren’t “sexy Ken Bone.” Halloween falls on a Monday this year, which means that the party is starting on Thursday and is probably going to push us all to the outer limits of our tolerance for sleep deprivation/sugar and alcohol consumption. That’s precisely why now is the perfect time to make a comparatively chill plan and get it on the books. You could take in a movie at the Brooklyn outpost of The Alamo Drafthouse, which finally opens this week (we’ve got tickets to give away), or make a date with your Netflix account and the new season of Black Mirror, or one of these million other shows everyone is talking about like Westworld or Luke Cage. A couple of friends from work and I have a night set aside for a meditation class at this place ($10 for your first class) and dinner at Veselka (my friends are both West Coast transplants who have never been–wtf?!). Or if you want to just laugh like you’ve never laughed before, I highly recommend snagging a ticket to Oh Hello!, the Nick Kroll/John Mulaney play now in a limited run on Broadway.

All the Halloween hoopla of course means that Christmas is waiting in the wings, and if your holiday routine involves watching the Bill Murray classic Scrooged more than a few times, you’ll be glad to know that Nitehawk is arranging to screen it along with one of its famous themed dinners on Tuesday, Dec. 13. Tickets to these feasts sell out fast, so pick one up now.

As for this week, read on for our roundup of excellent activities, Halloween-related and otherwise, going on around here. Just remember, you earned that candy! Your parents have no right to take it from you and ration it out day by day. I mean if they really want to keep the Almond Joys and the Raisinets, fine, but you should get to enjoy the rest of it. You’re gonna need all the chocolate-induced serotonin you can get as we head into a truly terrifying Election Week. (more…)

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10/26/16 10:41am


Getting around Brooklyn just got way cheaper—all uberPOOL rides within the borough are less than $8 through the rest of the year.

That means you can go from Bushwick to Park Slope, Williamsburg to Red Hook, or Crown Heights to Greenpoint for less than $8—all day, every day, just in time for this weekend’s Halloween festivities. (Yes, there’s fine print but it’s super simple: the trip needs to start and end in Brooklyn and be no more than 8 miles. And if you’ve got a friend in tow, you add $1. That’s it.)

If you’ve never tried uberPOOL, even better—you get a FREE first ride. Just download or open the Uber app, go to the Promotions tab, and apply the promo code BBPOOL. Your first uberPOOL ride will be free.*

Sharing, as they say in an uberPOOL, is saving.

Here’s how it works:

  1. Open your app and select uberPOOL
  2. Enter your destination—you’ll see your low upfront fare in the app
  3. Request! You’ll be matched with others headed your way.

Learn more about uberPOOL in NYC here.

*Valid on uberPOOL only, up to $20. Valid only in NYC. Expires 12/31/16.

10/26/16 8:58am
TRON and DVD (Mikaela Barish)

TRON and DVD Photo: Mikaela Barish

Since its inception in 2007, Kiam Records, the label founded by singer/songwriter Jennifer O’Connor, who we profiled back in March, has been mostly a home for indie rock artists such as Amy Benzuartea, The Foil Swans, Tim Foljahn, Choo Choo La Rouge, and O’Connor herself.

Now the label has ventured into hip-hop with the addition of TRØN and DVD to the Kiam roster. The act consists of brothers Norvin and Darian Van Dunk of Valley Cottage, New York–they’re currently working on a debut album scheduled for release early next year. Right now, TRØN and DVD are sharing their latest track, the powerful and direct “New Kings,” which is not on the upcoming album. O’Connor tapped Brooklyn Based to premier the song before its official release this Friday–stream below:


10/25/16 11:00am
bric brooklyn events

“Dad Day” photo via BRIC TV

Sponsored By BRIC.

BRIC is a nonprofit arts and media cultural organization that presents free and low-cost programming to the community.

Created By BlankSlate

Ever wonder what it would be like if CBS comedy Two and a Half Men were set in Brooklyn? Dad Day, debuting this week on BRIC TV, will give you an idea as it follows an anxiety-ridden family man named James, his 5-year-old son Henry, and self-assured bachelor Craig as they navigate an ever-changing Brooklyn and the demands it places on friendship, career and fatherhood. (more…)

10/25/16 8:59am
Photo: New Women's Space

Photo: New Women Space

“I feel different when I’m in a room of all women,” says Melissa Wong, co-founder of New Women Space, sitting with Sandra Hong, her co-founder, in the light-filled East Williamsburg storefront they’ve dedicated to female empowerment.

The 2100-square-foot, bi-level space is calming and minimalist with plants and comfortable couches and sunshine streaming in the floor-to-ceiling windows. New Women Space offers events and workshops, each affordably priced at $10-$50, focusing on a variety of topics ranging from yoga to comedy nights to financial and career advice to collaging and other creative projects. It is, as the founders put it, “a space for women to define.”

The idea of physical spaces specifically for women is having a moment in 2016. The Wing, a women’s only social club and co-working space, is now holding court in the Flatiron District. It may also be all over your Instagram feed, too, thanks to the PR wizardry of co-founders Lauren Kassan, who previously worked for Class Pass and Audrey Gelman, a communications specialist who helped NYC Comptroller Scott Stringer appeal to a broad audience.

In Washington, D.C. and California, there’s the Hera Club, a women’s-only co-working space and business accelerator. The Wing is application-based, and those who are accepted must pay the $185 membership fee, and the Hera Club’s membership plans vary by location, but can run anywhere from $89 per month to nearly $500 depending on the size of the office space required.

There’s a considerably lower barrier to entry at New Women Space. The only application process required is for instructors and potential event organizers. Anyone who wants to attend an event needs only to pay an admission fee that’s often as low as $10. “We are here for women of all experiences,” Wong emphasizes.

New Women Space also defines itself as “gender expansive,” meaning that men, and all gender identities, are allowed at all events unless otherwise specified. “We want men to be a part of the conversation,” says Wong. “But we do want all the content providers/project cultivators to be women since that is the audience we are particularly concerned with providing support for.” (more…)

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10/24/16 11:32am
Have a lobster roll and beer, then buy some salmon for tomorrow night at Greenpoint Fish & Lobster. Photo: Elaheh Nozari

Have a lobster roll and beer, then buy some salmon for tomorrow night at Greenpoint Fish & Lobster. Photo: Elaheh Nozari

Here’s the scenario: You’re headed home after a long day at work and thinking about dinner. There’s a spot on the way that has both a butcher counter and a bar. The idea of ordering a pork loin and having a glass of wine while the butcher trusses it up causes the corners of your mouth to rise a bit. But does this magical place exist? It does in Brooklyn.

In Clinton Hill, the spot is Mekelburg’s. In Greenpoint, if you want fish instead of meat, there’s Greenpoint Fish & Lobster. In Williamsburg, Max and Eli Sussman just turned their Middle Eastern pop-up Samesa into a full-service restaurant complete with market area, and a short walk from there Lella Alimenteri serves coffee and piadine alongside Italian grocery staples. And in Gowanus, the trend continues at A&E Supply Co., slated to open later this month first for coffee service followed by a sustainable, local butcher and cheese counter then the restaurant and bar.

While convenience is what the customer finds at these all-in-one businesses, for the owners, being something for everyone is a necessity in an increasingly expensive city.

“You need to find the most amount of viability that you can have,” said Alicia Mekelburg, co-owner of Mekelburg’s. “A marketplace brings in the foot traffic. People always need eggs or milk and here you can do that and get a sandwich or have a couple of beers.” (more…)

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Partner Post
10/22/16 8:07am

McClure's Pickles Let's Make Something Great

Unwavering in commitment to quality and family values are brothers Bob & Joe McClure, founders and business partners of McClure’s. For the past 10 years they’ve been creating and sharing their premium snacks, foods and beverages with us.

Founded in 2006 in both Brooklyn & Detroit (think of them as sister cities when you consider their deep history in manufacturing and production), Bob & Joe used their great grandmother Lala’s pickle recipe to introduce to the world. Now found across the country and in other countries, the brothers continue to grow their business using the same values that brought them here in the first place: family and quality.

The newest incarnation is their updated website at mcclures.com which features many new product and merchandise options, easier checkout, and a great point to involve yourself in the McClure’s story. Be sure to say hi to them this Sunday at One More Bite (and take 10% off any item online through 10/31 with the code, OMB, one use per customer). Welcome to the family!

10/21/16 3:35pm


A few years ago Paula Mejia had to pick a topic to write for her thesis as a student at George Washington University’s English graduate program. Around that same time came the call for new proposals by Bloombury’s 33 1/3 book series, each of which spotlights a particular noteworthy album. “[Professor and author] Gayle Wald was my thesis adviser at the time,” Mejia says now, “and I went into her office and I said, ‘I have a crazy idea. Can I write a thesis that is academically-rooted and use it as a way to enter this proposal for the series?’–not expecting it to get picked up at all.”

Mejia’s eventual choice was the Jesus and Mary Chain’s 1985 debut record Psychocandy. An album that has since gone on to become a bonafide classic, Rolling Stone ranked it as one of The 500 Greatest Albums of All TimePsychocandy combined heavy feedback-drenched guitar, reverb production, moody lyrics, and catchy girl-group pop melodies into a glorious noisy rock record, courtesy of Scottish brothers Jim and William Reid. You can hear traces of the group’s influence on ’90s British shoegazing bands like My Bloody Valentine and Slowdive, as well as current acts like Black Rebel Motorcycle Club. A few years ago, the Jesus and Mary Chain did a series of shows to commemorate Psychocandy‘s 30th anniversary.

“The perception that they gave that they were either totally freewheeling or didn’t give a shit. It’s so surprising to know that they stayed up in their bedroom, drinking tea, and meticulously plotting out this whole thing. It was all premeditated. For that to seem so effortless is kind of an incredible skill in itself.”

What started out as a thesis idea for Mejia–a Brooklyn-based freelance music writer whose stories have been published in Rolling Stone, Pitchfork and The New York Times —has now become the latest addition to the 33 1/3 series. Featuring interviews with the album’s main participants, including singer Jim Reid, bassist Douglas Hart, and drummer Bobbie Gillespie (later of Primal Scream), Psychocandy the book not only discusses the album but also provides the social and cultural context behind the music.

To coincide with the book’s publication, Mejia will be appearing at Greenpoint’s WORD bookstore on Oct. 25 in discussion with Rolling Stone writer Rob Sheffeild and Kristen Yoonsoo Kim. Mejia recently spoke with Brooklyn Based about the genesis of her book and love for the Mary Chain. (more…)

10/21/16 12:49pm
We want you to play with your food at One More Bite! Private Picassos is just one of the participants that will be encouraging kids to. Photo: Shellburne Farms

We want you to play with your food at One More Bite! (And Private Picassos is just one of the participants that will be encouraging kids to.) Photo: Shellburne Farms

We are beyond excited for our first family food fair, One More Bite, this Sunday at The Green Building.

As moms, we’re fully aware of the joy—and the frustration—that comes from feeding our kids. With that in mind, we’ve planned a day that (we hope) will make trying new foods fun. As your children work their way around the room, sampling local charcuterie, Vermont cheese, chana masala, pickles of every variety, brownies made from beans, and more yummy, healthy foods, they’ll collect stamps in their One More Bite passbooks, then pick a treat at the end for being so adventurous. (We don’t want to make this high-stakes, though, so parents, we’re expecting you to do a lot of tasting too!)

Farmers and food educators will also be leading hands-on activities to teach kids about pollinators, edible plants, and the sugar in processed foods, along with art projects that will encourage them to play with their fruits and veggies!

For the grownups, we’ll have talks on raising good eaters and putting the joy into mealtime from noon till 3pm, and throughout you can purchase burgers and beverages, from juice to mimosas, from Cassette restaurant.

Get a ticket in advance—you’ll save time and money at the door—and while you’re there enter our online raffle for cooking classes and more.

And come early! The first 100 families get a bag of goodies from our vendors. Then show your ticket to Ample Hills down the block afterward, you’ll get a $1 off a cone.

Here are a few of the things we’re looking forward to tasting and trying at One More Bite. (more…)

10/20/16 12:07pm

win_feminism_reductress“Should I be planning a funeral for my sense of humor?” I wondered during the second presidential debate, as Donald Trump loomed behind Hillary Clinton and then threatened to have her jailed. I should have been laughing at my friend’s Jaws jokes, but instead I climbed underneath the bar, hugging my wine and wishing for Xanax. Before I started sitting shiva for my laughter, however, I remembered that amid the steady stream of alt-right memes and clips of Trump telling Billy Bush exactly where he likes to grab women, the internet also provides escapes from the political melee swirling around us. Reductress is one of the best ports in the storm.

Billing itself as “the first and only satirical women’s website,” Reductress, which launched in 2013, applies its simultaneously absurdist and biting humor to the conflicting streams of advice thrown at women on a regular basis. It’s that balance that makes the site worth returning to. Plenty of writers are as precise and cutting, and others just as wacky and absurd, but it’s the blend that makes Reductress stand out. Their targets include not only the mainstream women’s magazines (parodies of which are low-hanging fruit at this point), but the personal essay industrial complex, make-up blogs, and corporate attempts to cash in on feminism. The articles have an Onion-like sensibility (“Danielle Doesn’t Usually Post on Facebook, But This Is Important“), but with a keen ability to mock the tone and format of so much of women’s media (“I’m Not a Basic Bitch. I’m a Boring Woman.“).  Other must-reads include make-up tips from clowns (“foundation, foundation, foundation”), and my current favorite: “100 Acts of Self Care That Still Won’t Be Enough to Get You Through The Election.

After three years of eliciting laughs, groans, and knowing sighs from their readers, founders Beth Newell and Sarah Pappalardo are gifting readers with Reductress’s first book, How To Win at Feminism: A Guide to Having it All (And Then Some), out next week on Oct. 25, with a launch party at powerHouse Arena in DUMBO that evening. Editors Beth Newell and Sarah Pappalardo told me that they’d been interested in writing a book from the beginning, but feminism’s ever-increasing mainstream acceptance (or co-option) was the inspiration for chapters like “How to do more with 33 cents less” and “The nine circles of hell for women who don’t help other women.”

I chatted with founders Beth Newell and Sarah Pappalardo over email about the book, the site, and staying both funny and sane even when current events are making it harder than ever. (more…)